World-Class Design

I ran the skill end to end on two real products — a live SaaS landing page and the personal site you're reading now — across roughly 30 design variants. Every technique was used at least once. That matters because the useful lessons weren't hiding in the clean first draft. They showed up when three different random seeds produced the same kind of design, when a critic gave the same score to two visibly different pages, and when a generated video worked perfectly but was placed so quietly that nobody could see it.

Each failure became a rule in the skill. Seeds change aesthetics more reliably than structure, so the way the model interprets them has to vary too. Critic scores are useful for triage, not progress, so you measure whether old gaps disappear. Generated media cannot stand in for product evidence. Copy is allowed to move while you're exploring, then locks once the direction is chosen. And three moments belong to the user: choosing the ambition, deciding what to remove, and rewriting the final words.

The result is an open-source plugin that works in Claude Code, Codex, or any agent that reads SKILL.md files. It is deliberately not a magic 'make this beautiful' prompt. It's a repeatable way to explore several directions, judge the rendered work in a fresh context, use real imagery and motion where they earn their place, and then subtract until the result feels like somebody made choices. The evidence is still small-sample and the fast-moving API references will age. The repo says that plainly too.